ABOUT US

WE PROVIDE THE KNOWLEDGE AND SOLUTIONS TO RAPIDLY
MATURE YOUR CHANNEL STRATEGY

Our Knowledge, Your Gain

The Launch GTM leadership team has centuries of experience in executive channel leadership, channel partner strategy, XaaS partner program design, partner relationship management, P&L leadership, and high-growth business strategy. We’ve built businesses from the ground up and thrived in some of the best Fortune 500 companies.

There’s nothing we like better than helping companies—grow faster via the channel ecosystem.

Channel Organizations we have worked with and for in our Careers Microsoft, Google, AWS, HPE, Dell, Lenovo, Intel, Cisco, Optiv, GuidePoint, SAP, VMware, AT&T RedHat, CDW, Insight, WWT, Logicalis, Arrow, TD SYNNEX, Ingram, Accenture, NTT, Wipro, IBM, PTC, Dassault, Verizon, Hitachi, Rockwell, Bosch, Palo Alto

Mike Martin

Founder

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Pat McNallan

Pat McNallan

Chief Rocket
Booster

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Craig Heil

Craig Heile

Chief
Strategy Officer

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Brian Allison

Services
Strategy Lead

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David Allen

Services
Strategy Lead

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Board Advisors

Mike Houghton photo

Mike Houghton

Innovative Channel Executive

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Robert Graves

Robert Graves

Veteran Channel Operations Executive

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