Solutions and Services

Channel

Channel: [chan – l], (noun) Person or organization that provides services, influences or sells products/solutions on behalf of a software, hardware or cloud services company. A Force Multiplier for your Business.

Are you ready to reach more customers w/ less resources required? If so, a great option is the channel,
let us show you how.

Tech Companies and Startups

Connect your business to the right kinds of partners to exponentially scale.

Resellers, Distribution, & MSPs

Understand the opportunities with resellers, distribution and managed service providers.

Marketplace Ecosystems

Learn if marketplace ecosystems are the right fit for your business.

Systems Integrators

Explore the revenue potential of solution systems integrators for high growth.

Our Knowledge, Your Gain

Every mission needs a solid framework and a great plan to execute. Launch GTM’s purpose is to help tech companies that want to create or optimize their channel ecosystem engagements for greater revenue. Our approach is simple: Guide, Create, Engage, and Optimize. We accomplish this through our own industry experience and SaaS solutions to accelerate the process. The following highlights how we bring our experiences together with software to assist you.

Pre Flight Plan

Exec workshops to establish your channel playbook

-Route to Market Selection
-Resource Modeling
-Strategy and Execution Alignment

Launch GTM Exec Workshops are working sessions designed to collectively build a playbook for success whether you are new to channel, scaling an existing program, or have a mature ecosystem. Through our extensive experience and proven Partner Interaction Mapping methodology we collectively design effective operational playbooks that drive results.

Audience: Our intensive working sessions for channel executives and resources focuses on identifying key channel engagements necessary to meet your business’ objectives.

Ignition

Accelerate development with experienced based blueprint solutions

-Program Strategy & Design
-Engagement Workflows
-Incentives and Benefits

Partners can spot a new channel program a mile away and shy away from deep engagements until viewed as mature. Accelerate your channel results with our expert guidance and proven digitized channel program, incentives, and partner engagement blueprints. Our experts will guide and accelerate you through an enterprise level process to build your program strategy, determine and execute effective incentives and benefits, and most importantly establish the partner engagement processes that lead to revenue.

Lift Off

Partner Engagement Manager to focus on business vs. paperwork

-Onboard, Incent & Activate
-Assign & Manage Actions
-Revenue & Accountability Dashboard

The critical partner engagement processes you rely on to deliver revenue are left to chance without a way to track your channel efforts with your partners. Achieving your goal in Channel starts at recruiting and is a constant litany of blocking and tackling sales efforts to get to revenue. Unfortunately, you have little visibility at critical,” moments of truth” during the partner management journey: Recruiting, Onboarding, Enabling, and Activating. The Launch GTM Partner Engagement Manager automates your day to day interactions with partners so your team can focus on high value activities to deliver accelerated revenue.

Orbit

Activation modules improve results from your team & partners

-Business & Account Plans
-Quarterly Business Review
-Observe & Recognize Journey Progress

The best channel managers engage, manage, and track their partners activations exceptionally well. Through our extensive partner management experience, we have assembled these best practices into customizable channel activation modules proven to deliver results. These stand alone or integrated activation blueprints end the days of varying results across your channel account managers.

A Guided Journey with Ultimate Visibility

Today’s digital channel management capabilities are antiquated. PRM, CRM, and all the tools used for channels leave significant visibility gaps in your partner management journey. Partner portals are passive offering little active digital partner engagement and reporting. Your own channel resources are tracking efforts via email, spreadsheets, and/or in google docs. Launch GTM’s cloud-based Partner Engagement Manager integrates into your existing CRM and Collaboration solutions. This frees you and your partners to operate efficiently and effectively in owned, native applications while gaining visibility into the entire partner management journey. Therefore, your partners and team members accountability to critical engagement activities are held to a higher standard making it easier to validate and reward them for their efforts.